Privacy Shield Statement

Last Updated April 15, 2019

Critical Research Corporation (“Critical Research”) complies with the EU-U.S. Privacy Shield Framework and Swiss-U.S. Privacy Shield Framework as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal information transferred from the European Union, the United Kingdom, and Switzerland to the United States. Critical Research has certified to the Department of Commerce that it adheres to the Privacy Shield Principles. If there is any conflict between the terms in this privacy policy and the Privacy Shield Principles, the Privacy Shield Principles shall govern. To learn more about the Privacy Shield program, and to view our certification, please visit

1. Scope

This EU-US Privacy Shield Statement applies to all Personal Data (defined below) that is received by Critical Research in the US from the EEA. Critical Research commits to comply with the Privacy Shield Principles in respect of such Personal Data.

2. Definitions

“Customer” or “Customers” means Critical Research’s business customers that use the CRC Services. “EU-US Privacy Shield Statement” means this EU-US Privacy Shield Statement. “Personal Data” means any information relating to an identified or identifiable individual, recorded in any form. “Privacy Policy” means Critical Research’s web site privacy policy, available above and accessible at: “Privacy Shield Principles” means the principles issued by the US Department of Commerce and contained in Annex II to the European Commission’s decision of July 12, 2016 on the adequacy of the protection provided by the EU-US Privacy Shield. “Sites” means our websites accessible at,,,, and any subdomains. “Services” means the Sites and network asset identification software, provided by Critical Research in accordance with the Subscription Services Agreement at or other agreement (e.g. beta agreement, clickwrap) as you may have accepted.

3. Types of Personal Data Collected

When you interact with us through our Services, we may collect Personal Data and other information from you, as further described below:


We collect Personal Data from you when you voluntarily provide such information, such as when you contact us with inquiries, respond to one of our surveys, register for access to the Services or use certain Services.


In addition to our own data processing involving Personal Data, Critical Research may process certain Customer data at the direction of our Customers which may potentially include Personal Data. Critical Research may cache this data and various aggregations and transformation (charts, graphs, maps, tables, dashboards, etc.) as part of normal operations as covered by our Subscription Services Agreement. In such instances, Critical Research is acting as the data processor on behalf, and pursuant to the instructions, of our Customers, who act as the data controller (an entity that determines the purposes and means for processing personal data). If you have any questions about our processing of this information, you are advised to contact the Critical Research’s Customer who has directed us to process the particular information.


Non-Identifiable Data: When you interact with Critical Research through the Services, we receive and store certain personally non-identifiable information. Such information, which is collected passively using various technologies, cannot presently be used to specifically identify you. Critical Research may store such information itself or such information may be included in databases owned and maintained by Critical Research affiliates, agents or service providers. The Services may use such information and pool it with other information to track, for example, the total number of visitors to our Sites, the number of visitors to each page of our Sites, and the domain names of our visitors’ Internet service providers. It is important to note that no Personal Data is available or used in this process.

Cookies: In operating the Services, we may use a technology called “cookies.” A cookie is a piece of information that the computer that hosts our Services gives to your browser when you access the Services. Our cookies help provide additional functionality to the Services and help us analyze Services usage more accurately. For instance, our Sites may set a cookie on your browser that allows you to access the Services without needing to remember and then enter a password more than once during a visit to the Sites. In all cases in which we use cookies, we will not collect Personal Data except with your permission. On most web browsers, you will find a “help” section on the toolbar. Please refer to this section for information on how to receive notification when you are receiving a new cookie and how to turn cookies off. We recommend that you leave cookies turned on because they allow you to take advantage of some of the Services features.

Aggregated Personal Data: In an ongoing effort to better understand and serve the users of the Services, Critical Research often conducts research on its Customer demographics, interests and behavior based on the Personal Data and other information provided to us. This research may be compiled and analyzed on an aggregate basis. Third Party Tracking: We may allow third party service providers to use cookies or similar technologies to collect information about your browsing activities over time and across different websites following your use of the Services. For example, we use Google Analytics, a web analytics service provided by Google, Inc. Google Analytics uses cookies to help the website analyze how users use the Sites and enhance your experience when you use the Services. For more information on how Google, Inc. uses this data, go to

We do not currently respond to web browser “do not track” signals. If we do so in the future, we will describe how we do so in this Privacy Policy. For more information about “do not track,” visit

Service Data: In order to provide our Services, our software must collect information from network-connected equipment and transfer this information to the Critical Research for processing, analysis, and display within the product user interface. This information includes the type and quantities of equipment, DNS names, IP addresses, MAC addresses, and other information about the connected equipment, such as running services and installed software. The software also collects minimal information about the equipment on which it is installed; this includes the hostname, domain name, operating system, installed software, and service process environment, as well as hardware information, such as the processor model, memory, storage, and network interfaces. This information is used to enable functionality within the Service and assist with support requests.

4. Our Use of Your Personal Data and Other Information

Critical Research uses the Personal Data you provide to us in a manner that is consistent with this Privacy Policy. For instance, if you contact us by email, we will use the Personal Data you provide to answer your question or resolve your problem. If you provide Personal Data to obtain access to the Services, we will use your Personal Data to provide you with access to such Services and to monitor your use of the Services. Critical Research may also use your Personal Data and other non-personally identifiable information collected through the Services to help us improve the content and functionality of the Service, and to better understand our users.

Critical Research may use this information to contact you in the future to tell you about services we believe will be of interest to you. If we do so, each marketing communication we send you will contain instructions permitting you to “opt-out” of receiving future marketing communications. In addition, if at any time you wish not to receive any future marketing communications or you wish to have your name deleted from our mailing lists, please contact us at If Critical Research intends to use any Personal Data in any manner that is not consistent with this Privacy Policy, you will be informed of such anticipated use prior to or at the time at which the Personal Data is collected and you will be given an opportunity to opt out of such use. When we process Personal Data as a data processor on behalf of our Customers, we will process any Personal Data in accordance with purposes identified for such Personal Data by the applicable Customer and pursuant to the Customer’s instructions.

5. Our Disclosure of Your Personal Data and Other Information

Critical Research may disclose Personal Data to third-party service providers (such as providers of customer and lead management services, email communication and customer support services) and subcontractors (such as providers of compute and storage resources) who perform certain services or provide certain solutions on our behalf and under our instructions as necessary in connection with the performance of requested services or solutions. Critical Research maintains contracts with these third parties restricting their access, use and disclosure of Personal Data in compliance with the Privacy Shield Principles.

Critical Research may also disclose Personal Data as necessary in connection with the sale or transfer of all or part of its business.

Critical Research may also disclose Personal Data as required or permitted by law, or when Critical Research believes that disclosure is necessary to protect its rights or to comply with a judicial proceeding, a court order, a law enforcement request, or other legal process, or lawful requests by public authorities, including to meet national security or law enforcement requirements.

In addition to the above, we may share Personal Data about you with others to the extent you consent to such sharing.

6. Choice

Critical Research will offer individuals the opportunity to choose (opt out) whether their Personal Data is (a) to be disclosed to third parties, except when disclosure is made to a third party that is acting as an agent to perform task(s) on our behalf and under our instructions or (b) to be used for a purpose that is materially different from the purpose for which it was originally collected or subsequently authorized by the individual. Critical Research will provide individuals with clear, conspicuous and readily available mechanisms to exercise their choices should applicable circumstances arise. In order to request that Critical Research not use an individual’s Personal Data, such individual should contact Critical Research by email at: Individuals may also opt out of receiving marketing messages from Critical Research by notifying Critical Research at:

7. Data Integrity and Purpose Limitation

Consistent with the Privacy Shield Principles, we will limit collection of Personal Data to the information that is relevant for the purposes of processing and we will not process such Personal Data in a way that is incompatible with the purposes for which it has been collected or subsequently authorized by you. To the extent necessary for those purposes, we will also take reasonable steps to ensure that Personal Data is reliable for its intended use, accurate, complete and current. We will adhere to the Privacy Shield Principles for as long as we retain Personal Data about you.

8. Accountability for Onward Transfer

Pursuant to the Privacy Shield Principles, Critical Research remains accountable for Personal Data that it receives under the Privacy Shield and subsequently transfers to a third party agent. In particular, Critical Research remains responsible and liable under the Privacy Shield Principles if third-party agents that it engages to process the personal data on its behalf do so in a manner inconsistent with the Privacy Shield Principles, unless Critical Research proves that it is not responsible for the event giving rise to the damage.

9. Security

We are committed to securing all Personal Data provided to us. We have deployed and maintain reasonable and appropriate process and technology measures to provide reasonable assurance that your Personal Data is secured against loss, misuse and unauthorized access, disclosure, alteration and destruction.

10. Access

Upon request, Critical Research will grant individuals reasonable access to Personal Data that it holds about them. In addition, Critical Research will take reasonable steps to permit individuals to correct, amend, or delete information where it is inaccurate, or has been processed in violation of the Privacy Shield Principles. Critical Research will process all reasonable requests for access within a reasonable time period, but reserves the right to restrict access in cases where the legitimate rights of persons other than the individual would be violated or where the burden or cost of providing access would be disproportionate to the risks to the individual’s privacy.

11. Recourse; Enforcement

In compliance with the Privacy Shield Principles, Critical Research commits to resolve complaints about our collection or use of your personal information. EU and Swiss individuals with inquiries or complaints regarding our Privacy Shield policy should first contact Critical Research at:

Critical Research has further committed to refer unresolved Privacy Shield complaints to the International Centre for Dispute Resolution, the international division of the American Arbitration Association (ICDR/AAA), an alternative dispute resolution provider located in the United States. If you do not receive timely acknowledgment of your complaint from us, or if we have not addressed your complaint to your satisfaction, please for more information or to file a complaint. The services of ICDR/AAA are provided at no cost to you.

With respect to Personal Data received or transferred pursuant to the Privacy Shield framework, Critical Research is subject to the regulatory enforcement powers of the US Federal Trade Commission.

In certain circumstances, the Privacy Shield Framework provides the right to invoke binding arbitration to resolve complaints not resolved by other means, as described in Annex I to the Privacy Shield Principles.


If you have any questions, comments or concerns about our privacy practices, please contact us via email using the address